Why is BAPE So Expensive? Why is It Popular?
If you are a fan of streetwear, then you have probably heard of BAPE.
Founded in 1993 by Nigo, BAPE is a Japanese clothing company that specializes in streetwear.
BAPE’s designs are often very colorful and busy, and they are known for their iconic camouflage print.
It’s no wonder that Bape has been so popular among celebrities and fashionistas alike, but what makes BAPE so expensive? Read on to find out.
History of BAPE
The fashion house BAPE Hoodie was formed in 1993 with a four million Japanese yen loan from Nigo and his friend, Jun Takahashi.
They opened the first store to sell hip-hop clothes just off of Ura-Harajuku district, where it all started for them as kids watching streetwear trends develop amongst other youth communities around Tokyo back then!
The BAPE logo is an acronym that pays homage to one of cinema’s most famous sci-fi films, Planet of The Apes.
However, the caption also has another meaning which may be more relevant today: “A Bathing Ape in Lukewarm Water.” This saying references young wealthy Japanese people who enjoy a life of luxury without working hard.
Where is BAPE located?
The Japanese clothing and lifestyle brand BAPE Hoodie has shops all around the world, including its main one in Harajuku. The flagship store, however, remains in Harajuku.
One of Tokyo’s most crowded streets is Meiji-Dori, where the store is located.
What made BAPE Successful?
1) BAPE shark hoodies
One of Bape’s most popular items is the shark hoodie. The hoodie features a design of a shark mouth on the front and has become a highly sought-after item among streetwear enthusiasts.
The BAPE Shark Hoodie has been a popular item in streetwear for years now, and it looks like that will continue with the introduction of this new camo version.
These hoodies are always coveted by collectors due to their unique design, which makes them stand out from other brands on shelves today!
2) Iconic Camouflage pattern:
BAPE is known for its iconic camouflage print, which can be seen in a variety of its clothing and accessories.
The print was created by Nigo and was inspired by Military surplus garments. The graphic is an all-inclusive blend of military-style and adorned with Japanese culture.
The print has become so popular that it has been copied by many other brands. However, BAPE’s camouflage print is still the most recognizable and sought-after.
3) Collaborations with famous brands:
BAPE has also collaborated with some of the most famous brands in the world. These brands have included Supreme, Undefeated, Adidas, and many more.
These collaborations have helped to increase the brand’s exposure and cement its place in the streetwear world.
BAPE has been worn by many celebrities over the years, including Kanye West, Jay-Z, Rihanna, A$AP Rocky, and Drake.
Kanye West is often credited with helping to make BAPE more popular in the United States when he was photographed wearing their clothes.
4) Hip hop influences:
The 1990s and early 2000s were a golden era for BAPE, as the brand rapidly sold out in Japan.
In this period, there was also healthy respect given by figures like The Notorious BIG, who would later go on to collaborate with them (Nigo).
In 2001 Jacob The Jeweler introduced his friend Nigo through Pharrell Williams -who is a rap ambassador- to Jay Z.
This was a huge moment as Nigo supplied BAPE clothes for music videos
This gave the brand a lot of exposure in the States and put it on the map for a new audience.
Is BAPE still popular?
BAPE is still a very popular brand in the streetwear world. However, it has lost some of its lusters in recent years. This is due to the rise of other brands and the changing tastes of consumers.
BAPE has been working hard to stay relevant and has introduced new items such as Bape hoodies, t-shirts, and accessories. They have also been collaborating with other brands to stay fresh.
It is safe to say that BAPE is here to stay and will continue to be a force in the streetwear world for years to come.
BAPE Today:
BAPE is now running more than 30 stores in the world, with locations such as China, France, Japan, Korea, Malaysia, Singapore, Taiwan, Thailand, the U.K., and the U.S.
Each of these stores offers a wide range of products from clothing to accessories. All of these stores are nicely built and have a great atmosphere.
BAPE has come a long way since its humble beginnings in Harajuku and has become one of the most popular streetwear brands in the world.
Nigo sold the brand to Hong Kong-based company I.T in 2011 but remained as the creative director. The brand continues to grow and expand into new markets while still maintaining its core values.
The brand has also expanded its product offerings to include a wider range of items such as BAPE shoes, BAPE clothing for women, and even BAPE kid’s clothes.
Why is BAPE so expensive?
One of the reasons why “A Bathing Apes” clothes are so expensive is because they’re in high demand, and it’s hard for them to keep stock.
The brand has had success with few styles, which means that if you want one of these collectible items, there will most likely be an empty spot on your shelf for it until you get lucky enough to source it cheaply somewhere or agree to pay a premium price for it.
BAPE is a luxury streetwear brand, and its prices reflect that. The brand uses high-quality materials and craftsmanship to create its clothing which makes it more expensive than other brands.
BAPE also often collaborates with other luxury brands, which further increases the price of their items.
Conclusion
BAPE is a luxury streetwear brand that is known for its iconic camouflage print, collaborations with famous brands, and influence in the hip-hop world.
If you’re looking for high-quality and unique clothing, then BAPE is a great option.
However, be prepared to pay a premium price for their items as they are often in high demand. Thanks for reading!